Lunnoa GmbH

Lunnoa Automate — SEO / GEO / AEO Audit

8 July 2026 · Prepared by Claude

Weekly re-crawl of lunnoa.com, 8 Jul 2026 (second pass). Twelve live pages plus robots.txt and sitemap.xml checked. Most of the site is clean and unchanged from last week — but this crawl found a real regression: the Pricing page footer still links to the removed /solutions/manufacturing page, which resolves empty/404. Last week's report (7-8 Jul) had downgraded this from "critical" to "low priority" after the site owner reported the link had been removed site-wide on 5 July. That fix evidently did not reach every template — the Pricing page's footer was missed.

Combined SEO / GEO / AEO score

Full-site audit crawl of lunnoa.com — 12 live pages plus robots.txt/sitemap.xml reviewed. SEO revised down from last week after finding the Manufacturing footer link is still live on the Pricing page.

Crawled 8 Jul 2026

Overall SEO health

  • SEO78

    Pricing page footer still links to the removed /solutions/manufacturing page — a real, live broken link this week

  • GEO80

    Excellent E-E-A-T and factual density; still no social entity links in any footer

  • AEO60

    FAQ pattern still proven on Pricing page only, not yet extended

Twelve live pages fetched directly, plus robots.txt and sitemap.xml (not independently fetchable by this crawl tool this week — see notes). The manufacturing row below reflects this week's actual finding, not last week's correction.

Pages audited
URLPage TypeNotes
https://lunnoa.com/HomepageRich content, motion assets, use-case carousel (11 agents, 15 workflows), partner logos; footer correctly shows 4 industries
https://lunnoa.com/aboutAbout / TeamNamed founders (Sasa Kelebuda, Filip Ostojic) plus 3 named external consultants with detailed bios; strong E-E-A-T; clean footer
https://lunnoa.com/pricingPricingDetailed tiers, add-on customiser, full comparison table, FAQ section — but footer still lists and links to the removed Manufacturing solution
https://lunnoa.com/solutions/private-equitySolution (industry)4 detailed use cases with ROI stats; clean footer
https://lunnoa.com/solutions/bankingSolution (industry)4 detailed use cases with ROI stats; clean footer
https://lunnoa.com/solutions/real-estateSolution (industry)3 detailed use cases with ROI stats; clean footer
https://lunnoa.com/solutions/insuranceSolution (industry)3 detailed use cases with ROI stats; clean footer
https://lunnoa.com/solutions/manufacturingOrphan URL (removed solution)Resolves to an empty/404 response this week too. Still linked from the Pricing page footer — see SEO findings for detail
https://lunnoa.com/book-a-callContact / BookingFunctional slot picker, mailto fallback; clean footer
https://lunnoa.com/swiss-madeTrust / CertificationDetailed AI transparency disclosure; opens with a clean, quotable definition; clean footer
https://lunnoa.com/imprintLegalNAP data present: address, phone, email, register no.; dated 13 Jul 2025
https://lunnoa.com/privacyLegalPrivacy policy, dated 26 Dec 2024; newly checked this week
https://lunnoa.com/robots.txtTechnicalNot independently fetchable by this crawl tool this week (outside its allowed fetch scope); presence assumed per prior weeks' manual confirmation
https://lunnoa.com/sitemap.xmlTechnicalNot independently fetchable by this crawl tool this week; presence assumed per prior weeks' manual confirmation

Technical, content, and structured-data signals. The internal-link finding below is this week's actual result, correcting last week's "fixed site-wide" claim.

Technical on-page

1 fail2 warning6 pass
  • Title tags

    Homepage title is still just "Lunnoa Automate" — no primary keyword. Inner pages follow a good "Page | Lunnoa Automate" pattern. Unresolved for a third consecutive week.

    Warning
  • Meta descriptions

    Present on every page audited, roughly 150-160 characters, keyword-rich and specific to each page.

    Pass
  • Heading hierarchy

    Single clear H1 per page with logical H2/H3 structure beneath.

    Pass
  • URL structure

    Clean, readable, keyword-relevant paths with no parameter bloat.

    Pass
  • Canonical tags

    Present on every page, self-referencing with trailing slash.

    Pass
  • robots.txt

    Could not be independently fetched this week — the URL fell outside this crawl tool's allowed fetch scope. Unverified this run; assumed present per prior weeks' manual confirmation.

    Info
  • sitemap.xml

    Same limitation as robots.txt this week — not independently re-verified.

    Info
  • Mobile viewport meta

    Correctly configured on every page fetched.

    Pass
  • Image alt text

    Hero/OG images have alt text; many in-body images (partner logos, feature icons) still render without it.

    Warning
  • Internal links / broken links

    The Pricing page footer still lists "Manufacturing" and links to /solutions/manufacturing, which resolves to an empty/404 response. All eleven other pages checked (homepage, About, all four Solutions pages, Book a Call, Swiss Made, Imprint, Privacy) show the correct 4-item footer (Private Equity, Banking, Real Estate, Insurance). This contradicts last week's owner-verified claim that the link was removed site-wide on 5 July — the fix evidently missed the Pricing page's footer instance.

    /solutions/manufacturingFail
  • Open Graph / Twitter Card

    Fully configured on every page — og:title, og:description, 1200x630 og:image with alt text, twitter:card=summary_large_image.

    Pass

Content quality

1 fail1 warning3 pass
  • Word count / depth

    Solution pages carry 3-4 fully-written use cases each — well above the 500-word threshold.

    Pass
  • Keyword signals

    Primary topics clearly and consistently established across pages.

    Pass
  • Content freshness

    Imprint (13 Jul 2025) and Privacy Policy (26 Dec 2024) show dates; About and most other pages carry no visible publish/update date.

    Warning
  • Readability

    Scannable with subheadings, short paragraphs, checkmark lists, and stat callouts.

    Pass
  • Blog / resources content

    Still no blog, resource hub, or article section found anywhere in navigation or the crawl.

    Fail

Structured data

  • Schema markup (JSON-LD)

    Not directly verifiable via this crawl method. Recommend running Google's Rich Results Test to confirm Organization/Product schema.

    Info

GEO measures how likely AI-powered search engines like Perplexity, ChatGPT Search, and Gemini are to find, trust, and cite this site when synthesizing an answer.

GEO signal strength across five dimensions

Scored 1-5 from the full-site crawl; 5 = exemplary, 1 = missing. Trust signals nudged down this week: a live broken link plus the continued absence of testimonials, press mentions, or social profile links.

E-E-A-T assessment

1 fail1 warning3 pass
  • Author / team information

    About page names real people with photos, titles, and specific backgrounds (Sasa Kelebuda, Founder; Filip Ostojic, AI Solutions Consultant), plus three named external consultants with detailed bios (Alessandro Di Vito, Faras Shamari, Tino Bachtold).

    Pass
  • About page depth

    Explains founding story, product timeline by quarter from Q4 2024 to 2026, and the specific problem being solved for finance operators.

    Pass
  • Contact information

    Full NAP present on the Imprint page: Albulastrasse 6, 8200 Schaffhausen, Switzerland, +41 76 338 35 16.

    Pass
  • Trust signals

    Swiss Made Software +AI certification, AWS Startup Programs badge, and 7 named partner logos are present. Still no client testimonials or press mentions, and this week's crawl found a live broken internal link on the Pricing page, which undercuts overall polish.

    Warning
  • Social / entity links

    Still no links to LinkedIn, X/Twitter, or other social profiles anywhere in the footer across all twelve pages checked — unresolved for three consecutive weeks.

    Fail

Content for AI synthesis

1 warning4 pass
  • Factual density

    Every use case across all four industry solution pages plus the homepage carousel carries specific, citable statistics (ROI %, hours saved/month, time to production) — exactly what generative engines prefer to cite.

    Pass
  • Clear claims up top

    Each page opens with a plain-language value statement before any marketing fluff.

    Pass
  • Source citation

    Content makes internal claims but still does not cite external authoritative sources (e.g. no links to Basel III, DORA, or Solvency II / IFRS 17 regulatory text despite naming them repeatedly).

    Warning
  • Comprehensiveness

    Solution pages remain thorough per industry, covering challenge, mechanism, and outcome for each use case.

    Pass
  • Entity clarity

    Brand name used consistently as "Lunnoa Automate" (product) and "Lunnoa GmbH" (legal entity) throughout.

    Pass

Technical GEO

2 pass
  • HTTPS

    Site is fully served over HTTPS.

    Pass
  • Crawlability

    Pages render cleanly as server-delivered HTML (Next.js) with no apparent JS-only blocking.

    Pass
  • Structured data depth

    Still unverifiable via this audit method — worth confirming Organization and FAQPage schema given how citation-ready the content already is.

    Info

AEO measures how well content is structured to win featured snippets, People Also Ask boxes, and voice search results.

Featured snippet eligibility

1 warning2 pass
  • Direct-answer paragraphs

    The Swiss Made Software +AI page opens with a clean, quotable definition. Most other pages still lead with a headline + supporting sentence rather than a snippet-ready 40-60 word answer.

    Warning
  • List content

    Bulleted feature/benefit lists used throughout — good raw material for list snippets.

    Pass
  • Table content

    The Pricing page has a full side-by-side plan comparison table — a strong candidate for a table-format snippet or AI Overview citation.

    Pass

Structured answer formats

1 fail2 warning
  • FAQ content & schema

    A genuine FAQ section still exists on the Pricing page with question-phrased headings, but it remains the only FAQ found site-wide, and FAQPage schema could not be confirmed. Not yet extended for a third consecutive week.

    Warning
  • HowTo schema / step content

    Still no step-by-step "how it works" formatted content or HowTo schema found.

    Fail
  • Question-phrased headings

    Only the Pricing FAQ uses natural question phrasing; solution pages still use statement headlines instead.

    Warning

Voice search readiness

2 warning1 pass
  • Conversational language

    Copy is professional but direct and plain-spoken, which reads reasonably well for voice/conversational queries.

    Pass
  • Long-tail question coverage

    Without a blog or FAQ hub, long-tail industry-specific questions still aren't directly targeted, even though the underlying content exists in prose form.

    Warning
  • Local / NAP signals

    NAP is present on the Imprint page but still not reinforced with LocalBusiness schema or a dedicated locations/contact page.

    Warning

Nine open items, scored on effort vs. impact, plus a tabulated priority list. The Pricing-footer link fix moves to the top this week — it is a real, live broken link, not a resolved orphan.

Priority actions scored on effort vs. impact

SEOGEOGEO/AEOAEO/GEOAEO
Same items, tabulated with explicit priority
PriorityIssueDimensionEffortImpact
HighFix the Pricing-page footer: remove or update the live /solutions/manufacturing link (still present, resolves empty/404)SEOLowMedium
HighAdd social profile links to footerGEOLowMedium
HighVerify Organization/Product/FAQPage JSON-LD schemaGEO/AEOMediumHigh
HighBuild a blog/resources section for long-tail contentAEO/GEOHighHigh
MediumRewrite homepage title tag with a primary keywordSEOLowMedium
MediumExpand the Pricing-page FAQ pattern to other pagesAEOMediumMedium
MediumAdd alt text to in-body imagesSEOLowLow
Quick WinAdd client testimonials or press mentionsGEOLowMedium
Quick WinAdd visible publish/update datesSEOLowLow
RecommendationDo nowEffort: SOwner: Web / DevOps

Fix the Pricing-page footer: remove or update the /solutions/manufacturing link

This week's crawl found the Pricing page's footer still lists and links to Manufacturing, even though every other page's footer (homepage, About, all four Solutions pages, Book a Call, Swiss Made, Imprint, Privacy) correctly shows only four industries. The link resolves to an empty/404 response. Since last week's report had downgraded this to low priority based on an owner assurance that it was fixed site-wide, it's worth checking whether Pricing renders from a separate footer component or a stale cached build, and redeploying that one page.

RecommendationDo nextEffort: MOwner: Marketing

Extend the Pricing FAQ + comparison-table pattern sitewide

The Pricing page already has genuinely good AEO assets: a question-phrased FAQ and a full plan comparison table. Replicating that pattern on About and each Solution page would meaningfully lift AEO readiness without new research.

RecommendationDo nextEffort: SOwner: Marketing

Add social profile links to the footer

No LinkedIn, X/Twitter, or other social profile links were found anywhere on the site, for a third straight week. Adding them strengthens the brand entity graph AI search engines use to cross-reference a company.

This site's factual density and named-author content continue to give it a real head start on GEO. The open items remain mostly small, low-effort fixes rather than structural problems — including this week's footer regression, which is a one-line fix once someone finds the stale template.

SEO / GEO / AEO Audit Skill